Remove AI label data before you pin.
Check your image for the records Pinterest can read, then pin a clean copy.
Your files are processed on your device and never uploaded.
Drop your images here, or choose files
JPG, PNG, WebP, HEIC, AVIF · Max 20MB each · Up to 30 images
Files never leave your device. No account. No uploads.
Read-only inspection. Switch to Image cleaner to remove metadata and export a copy.
Content Credentials were detected. Cleaning removes these records of image origin and edits. Keep an original copy, and disclose AI-generated content where required.
Share the picture, not your location or camera details.
Prepare cleaner files for social posts, product listings, and everyday sharing.
Metadata cleanup doesn't remove visible or pixel-based watermarks, or guarantee that a platform won't apply an AI label. Read the limits
How the AI modified label works
Pinterest says it adds a Gen AI label when a Pin's metadata shows that it was generated or modified with AI, following the IPTC standard. It has also built classifiers that can flag AI content with no obvious markers, and a creator can apply the label themselves.
On non-promoted Pins, the label appears as "AI modified" in the close-up view.
What cleaning can and can't do
- Can remove: IPTC, XMP, Content Credentials, and other supported metadata from a new copy.
- Can't change: a label on a Pin that's already live.
- Can't stop: Pinterest's classifiers, which look at the image rather than its metadata.
If a clean copy still gets labeled, the cause is probably not the file's metadata, so an appeal is the better next step.
If your original work was labeled
Illustrators and food photographers have reported labels on work they say is original. Pinterest says you can appeal by contacting its support team, though community reports suggest results vary.
- Scan your source file to see whether it declares AI use.
- Keep your drafts, layered files, or raw originals as evidence.
- Contact Pinterest support through the Help Center.
When the label is accurate
If AI generated or modified a Pin, leave the label in place. Pinterest uses it to help people understand and filter what they see, and removing a record doesn't change how the image was made.
Sources
A few things to know
Questions, answered.
Does Pinterest only use metadata to label Pins?
No. Pinterest says it reads metadata under the IPTC standard and also uses classifiers that can detect AI content without obvious markers.
Can I appeal an AI modified label?
Yes. Pinterest says to contact its support team if you want to appeal a label on one of your Pins.
Will re-pinning a cleaned image remove the label?
Not necessarily. The classifiers can still flag it, and the original Pin keeps its label.
Is my image uploaded to check it?
No. The checker and cleaner both run in your browser, and your files are never sent to a server.